10th Anniversary Edition
$12.39 | Author: Josh Kaufman | Buy Now
Think you need an MBA to succeed in business? Think again. The Personal MBA by Josh Kaufman proves that the most essential business skills can be learned without the time and expense of a formal degree. This comprehensive guide distills the principles of business into clear, actionable insights that can transform how you think, work, and lead—whether you’re an entrepreneur, executive, or just starting your career.
Why The Personal MBA is Essential Reading
- Skip the Classroom, Gain the Knowledge
Business school isn’t the only path to success. Kaufman breaks down the fundamentals of modern business into practical concepts that anyone can apply, without requiring complex jargon or advanced math. - Comprehensive Yet Simple
Covering everything from entrepreneurship to operations management, the book offers a one-stop guide to mastering critical business skills, helping you make smarter decisions and achieve better results in your work. - Real-World Applications
Kaufman focuses on principles you can use immediately, whether you’re launching a startup, managing a team, or optimizing an existing business. The insights are designed to be practical, not academic.
What You’ll Learn in The Personal MBA
- The 5 Parts of Every Business
Understand the core components that drive any successful business, large or small. - The 12 Forms of Value
Go beyond products and services to explore the full spectrum of ways to create value for your customers. - 4 Methods to Increase Revenue
Master the only four ways businesses generate more income and learn how to apply them effectively. - Core Skills for Every Role
Learn essential topics like marketing, negotiation, finance, systems design, leadership, and productivity—all in one volume.
Updated for a New Generation of Leaders
The 10th Anniversary Edition includes expanded content, new mental models, and updated concepts to reflect today’s rapidly evolving business landscape. Whether you’re an aspiring entrepreneur or a seasoned professional, these timeless lessons will equip you to excel in any industry.
Your Shortcut to Business Excellence
Business degrees may not always pay off, but mastering business fundamentals will. The Personal MBA offers the knowledge and tools you need to do great work, build lasting value, and unlock your full potential—no matter your career path.
Ready to Take Charge of Your Success?