The Definitive Guide to Working Less and Making More
$14.28 | Authored by Perry Marshall | Buy Now
Perry Marshall’s 80/20 Sales and Marketing takes the legendary Pareto Principle and supercharges it into a powerful tool for marketers, entrepreneurs, and sales professionals. With actionable insights, online tools, and practical examples, this book shows you how to focus on the 20% of actions that deliver 80% of results—and even how to go beyond that for exponential success.
Why 80/20 Sales and Marketing is a Game-Changer
- Solve Marketing and Sales Problems Effortlessly
By mastering the 80/20 Principle, you’ll learn to identify the most impactful opportunities in any situation, saving time and resources while boosting profits. - Proven and Ethical Advice
Perry Marshall, a trusted name in marketing, shares honest, field-tested strategies in an industry filled with empty promises. - Tools to Maximize Results
The book comes with exclusive access to online resources like the 80/20 Power Curve and the Marketing DNA Test, designed to help you uncover hidden opportunities and play to your strengths.
What You’ll Learn in 80/20 Sales and Marketing
- Eliminate Time-Wasters
Pinpoint the 20% of tasks that drive results and cut out the rest, freeing up time and energy. - Find Invisible Profit Centers
Discover untapped opportunities within your market that others overlook. - Target the Right Audience
Focus your advertising on hyper-responsive buyers while avoiding time-draining tire-kickers. - Dominate Search Engines
Use the Pareto Principle to gain high-impact positions in search results with less effort. - Outsmart the Competition
Stand out by applying 80/20 strategies in hiring, market research, and lead generation.
Optimized for Fast Results
Marshall makes learning easy with short, engaging chapters, real-world stories, and specially marked “Pareto Points” for quick insights. Each chapter concludes with summaries to help you focus on the most valuable lessons.
Why This Book Matters
The 80/20 Principle is more than a productivity hack—it’s a natural law that applies to every aspect of business. Whether you’re looking to improve sales, cut marketing waste, or grow your income, Marshall’s guidance helps you zero in on what matters most.
Your Roadmap to Sales and Marketing Mastery
With tools, strategies, and online resources to complement the book, 80/20 Sales and Marketing is a must-have for anyone serious about achieving exponential growth in business.
Ready to Tap Into the Power of 80/20?